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Web Development
Allen & Unwin
Publisher website for Allen & Unwin, supporting books, authors, educators, media, events, and submission resources.
Overview
Allen & Unwin is a renowned British publishing company founded in 1911 when Sir Stanley Unwin acquired a controlling stake in George Allen & Co.
Its legacy includes significant literary works, including early editions by J.R.R. Tolkien, and the name continues through Allen & Unwin New Zealand.
Challenges
- The web experience needed to serve readers, booksellers, educators, media teams, authors, and submission audiences.
- A large catalog and resource structure needed clear pathways without overwhelming visitors.
- The publisher needed a maintainable content model for books, events, author resources, and media information.
Approach
- Organized navigation around the main publishing audiences and their most common tasks.
- Structured book and author content so titles can be discovered, promoted, and maintained efficiently.
- Prioritized responsive layouts, readable content sections, and reliable publishing workflows.
Solution
- Built web pages for title discovery, publisher information, resources, events, and submission guidance.
- Created reusable components for catalog highlights, author content, promotional blocks, and resource links.
- Supported content updates through a structured, editor-friendly web foundation.
Outcomes
- A clearer digital presence for a publisher with deep literary heritage.
- Improved pathways for readers, trade partners, educators, media, and authors.
- A more maintainable platform for catalog updates and publishing programs.